Microsoft’s Bing Posts Second Week Of Gains

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It’s week two and Microsoft’s Bing is still going strong. New comScore (NSDQ: SCOR) data indicates that for the second week in a row the relaunched search engine increased its search penetration as well as share of total search results. It’s still early, of course, and rival data from Compete.com has shown that Microsoft’s increase in search penetration has not come at the expense of its rivals, since many searchers are using Bing in addition to and not instead of Google (NSDQ: GOOG) and Yahoo.

 

Source: Microsoft’s Bing Posts Second Week Of Gains

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