Of PPC and PBJ: Combining PPC and SEO Effectively, Part 1

Written on August 5, 2009 by in Industry trends
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When search engine optimization and pay-per-click search ads work together, both can improve — if it’s done well. SEO’s thick and salty “peanut butter” should form a strong base for PPC’s “grape jelly” to form an unstoppable search/sandwich force, right? …

Source:Of PPC and PBJ: Combining PPC and SEO Effectively, Part 1

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