Monster.com Tests BT Technology For Educators

by on December 3, 2009 · 0 comments

in Behavioral marketing

Monster.com is testing a service that will serve ads to job seekers targeted to fill the missing educational holes shown in user profiles and resumes, as measured against the job ads users click on. If a job seeker is looking for sales jobs, but might not have the required MBA, Monster could serve a related ad to the job candidate from the University of Phoenix promoting classes or degrees, for example.

Source:Monster.com Tests BT Technology For Educators

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