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CAPTIVA, FL – During the opening keynote at the Search Insider Summit here, comScore Chairman and Co-Founder Gian Fulgoni told members of the search marketing world’s elite that the economic downturn – and its negative impact on the digital advertising marketplace – “appears to have bottomed out.” He also revealed data contradicting the conventional believe that online display advertising has been eroding.
Source:comScore's Fulgoni: Rumor Of Display's Death Greatly Exaggerated
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