Here are the 10 Ps of mobile social networking: popularity; planning; personal; proposition; permanence; participation; personalization; proliferation; passion and performance.
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Source:The insider's guide to mobile social networking: the 10 Ps
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Join mobiThinking for a journey around the globe. We invite the top experts in each region to introduce us to the highs (and lows) of mobile marketing and mobile Web in their countries.
Whether you are planning a mobile strategy in these geographies or interested in learning from them, these guides are essential reading.
The next guides [...]
Join mobiThinking for a journey around the globe. We invite the top experts in each region to introduce us to the highs (and lows) of mobile marketing and mobile Web in their countries.
Whether you are planning a mobile strategy in these geographies or interested in learning from them, these guides are essential reading.
The next guides [...]
The thing that most people forget about football (that’s soccer, if you are from the US) clubs is that while they are massive brands, with lots of (extremely loyal) customers, they are small businesses (employing far fewer employees than your average global brands). That’s why it’s fascinating that football clubs – led by the top [...]
In this last article in our series on Mobile Government, Andrea Volpini of Interact SpA shares with us some interesting examples taken from the Italian Public Administration, showing us how mobile Web can be used to provide better services to the citizens, and providing some useful suggestions for other Public Administrations as they approach these [...]
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