Tag Archive: acquisition

Mobile Marketing Daily: Is Apple Out To Control In-App Advertising?

A warning from Apple it will ban iPhone applications with advertising linked to a user’s location is rippling through the tech blogosphere in light of the company’s recent acquisition of mobile ad network Quattro Wireless.
Source:Mobile Marketing Daily: Is Apple Out To Control In-App Advertising?

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Online Media Daily: Privacy And Consumer Advocacy Groups Cite Privacy, Competition Concerns With Google-AdMob Deal

Google’s proposed $750 million acquisition of mobile ad network AdMob would threaten privacy while also decreasing competition, two advocacy groups said Monday in a letter to Federal Trade Commission chair Jon Leibowitz. The organizations are asking the FTC to block the deal.
Source:Online Media Daily: Privacy And Consumer Advocacy Groups Cite Privacy, Competition Concerns With Google-AdMob [...]

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Online Media Daily: Report: Google + AdMob = 24% Mobile Ad Network Share

When Google announced its proposed $750 million acquisition of AdMob earlier this month, there was little question that the deal would create a powerhouse in mobile display advertising. But exactly how strong a position the combined companies would have was more difficult to quantify.
Source:Online Media Daily: Report: Google + AdMob = 24% Mobile Ad Network [...]

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Mobile Marketing Daily: Is Google's Mobile Future Golden?

Google’s proposed $750 million acquisition of AdMob looks at first glance like a move sure to extend its online ad dominance to the mobile realm. But Google isn’t the first major Internet player to gobble up a mobile ad network to gain an early advantage in the space. In 2007, AOL bought Third Screen Media [...]

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Is Bryan’s Brain Elswhere?

Adobe’s acquisition of Omniture created industry gasps, but very few experts really understood Adobe’s intentions the way Bryan Eisenberg has.
And then the jerk overly generous guy goes and shares his insights on someone else’s blog!  How the heck are we supposed to build readership when he does things like that?
All kidding…
Source:Is Bryan’s Brain Elswhere?

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