Tag Archive: Cars

The Problem With Selling Ice To Eskimos

Throughout my career, I have always heard how a great salesperson can sell anything, but I have never bought into this concept. I can’t sell ice to an Eskimo. I can’t sell cars, homes or shower curtain rings. I can only sell media. And within media, I can only sell a well-branded content [...]

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Research Brief: Tweeting More Ubiquitous Than Other Electronic Socializing

According to a survey conducted by Crowd Science, with Twitter being accessed from mobile devices to a greater extent than other social media, Twitter users also use social media more in such locations as cars, restaurants and restrooms. 11% of Twitter users admitted to accessing social media while driving during the preceding 30 days, compared [...]

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Show Daily: How Do You Define Mobile?

The Mobile Search breakout session led by Dan Perry of Cars.com raised this important question. Is mobile just WAP sites or is it any web experience that lives outside the computer? The latter, of course, includes apps on mobile devices, “regular” websites that live on iPhones, etc.
Source:Show Daily: How Do You Define Mobile?

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