Source:Top 5 Cross-Channel Lessons Learned from the Super Bowl
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Tag Archive: Cross Channel
Search and Display Advertising Synergies
Cross-channel online marketing makes the sale
Source:Search and Display Advertising Synergies
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Online Search Share, April 2009 & May 2009
Note: ComScore’s qSearch 2.0 figures are based on the five major search engines, including partner searches and cross-channel searches. Searches for mapping, local directory, and user-generated video sites that are not on the core domain of the five search engines are not included in the core search numbers.
Source:Online Search Share, April 2009 & May [...]
Shoppers Stick with Brick-and-Mortar <br>for Back-to-School
E-commerce takes a backseat, but cross-channel opportunities remain.
Source:Shoppers Stick with Brick-and-Mortar <br>for Back-to-School
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Advertising's Digital Divide
Marketers are hesitant to carry out cross-channel campaigns due to lack of technology.
Source:Advertising's Digital Divide
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