Tag Archive: Digital Marketing

An Industry Named 'Sue': Let's Just Ditch 'Behavioral'

If you’re new here, you may want to subscribe to The NMS Blog newsletter. Thanks for visiting!You folks reading this are advertisers and marketers, right? You know the importance of good branding, yes? Then can someone tell me how you of all people ended up branding a critical component of digital marketing’s future with such [...]

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Report: Digital Marketing Budgets To Increase In 2010

Source:Report: Digital Marketing Budgets To Increase In 2010

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Marketing Daily: VW Goes All Mobile For Launch Of GTI

The program will be promoted on VW.com and the company’s Facebook page, which has some 300,000 followers, as well as sites like Twitter, and on YouTube, where VW will have a viral video about the campaign on its account. “It is really a combination of the most aggressive marketing, PR and social media,” says VW’s [...]

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Brand Personality and Digital Strategy

Melissa Katrincic
Senior Manager, Interactive Digital Marketing and eCommerce
Burt’s Bees
Source:Brand Personality and Digital Strategy

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College Kids Are the Digital Demo

Marketing to the campus crowd
Source:College Kids Are the Digital Demo

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