This week we’re looking back on MarketingSherpa’s fifth annual Email Marketing Summit and what we learned from the over 600 marketers who came to Miami.
Take a look at our full wrap-up report with seven takeaways. It’s perfect for attendees who want to revisit key themes, and for those who couldn’t make it this year. [...]
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Tag Archive: Email Campaigns
Email Summit Lessons 2010
Nominate Your Best Email Campaigns
We’re currently accepting nominations for MarketingSherpa’s 2010 Email Marketing Awards. But hurry — the deadline to submit your campaign is Friday, Nov. 20.
Here’s the link to the entry form:
http://sherpa.EmailAwards2010.sgizmo.com
The competition recognizes the best B2B and B2C email marketing campaigns of the previous year — with a focus on savvy testing tactics, personalization strategies, automation, and [...]
4 lessons from a small-scale email campaign
A cookie-cutter approach to clients’ email campaigns will fail to achieve their unique objectives. Here’s how to tailor programs to their individual needs.
Source:4 lessons from a small-scale email campaign
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