Early this morning, I was woken up by a constant pinging sound coming from my Blackberry. Yes, I know I could turn it to silent or even off, but what can I say, I’m attached (they don’t call them “crackberries” for nothing). After a few more hours of…
Source:Email Feng Shui: The Unsubscribe Option
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The average second-quarter email open rate across 16 industries now stands at 22.2%, and has increased for the fourth quarter in a row, according to Epsilon’s quarterly US email benchmark report for Q209 (pdf), which measured an 18.2% total increase over Q208.
As was the case in Q208, financial services – general, had the highest [...]
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