Tag Archive: Household

MediaDailyNews: Scarborough Adds Cell-Phone Sampling, Reaches Younger Demos

Scarborough Research is adding cell phone-only household samples to 20 markets covered by its local market study. The new data from cell phone-only households will be incorporated into Scarborough’s local market survey beginning with the next release, scheduled for October 2010.
Source:MediaDailyNews: Scarborough Adds Cell-Phone Sampling, Reaches Younger Demos

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H1N1 Flu Buzz Spreads; Hand Sanitizers Fly off Shelves

More than six in 10 (63%) Americans are now worried that they themselves, someone in their household, or a close friend will fall victim to pandemic H1N1 influenza, commonly referred to as “Swine Flu,” according to a new telephone  poll of more than 1,000 US adults conducted in late October/early November 2009 by Ipsos Public [...]

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