TargetSpot, a leading Internet radio advertising network, is expanding into audio ad sales for digital audio content delivered to mobile devices, giving advertising clients access to much-sought-after listeners, including owners of iPhones and BlackBerry smartphones.
Source:MediaDailyNews: TargetSpot Debuts Mobile Ad Platform
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With Apple clearing out all those sex-themed apps from the App Store, it makes you wonder what else people are doing with their iPhones. According to a new study by Greystripe, plotting romance and staying healthy are two of the more popular activities. The mobile ad network found that more than half (51%) of [...]
According to a recent Compete Smartphone Intelligence survey, with insights into how consumers are using their iPhones and other “smart” devices, smartphone owners agree on their favorite types of applications; entertainment, games, music, social networking and weather are the most popular across platforms.
The survey data shows that smartphone owners prefer personal and social apps to [...]
“It is not necessarily true that younger consumers spend more on accessories, although they have more physical accessories. Older consumers may opt for top-of-the-line Bluetooth headsets while younger consumers may be purchasing silicone protective cases for their iPhones and a set of wired earbuds,” ABI Research’s Michael Morgan tells Marketing Daily.
Source:Marketing Daily: Mobile Phone Accessories [...]
Apple’s App Store is changing the world. Where YouTube brought in the golden era of user-generated content, the App Store is bringing in the age of small-business-generated content. Fitting, then, that it wasn’t Apple’s idea, but that of a small business.
Source:Media Magazine: Media Person of the Year: The Man Who Broke a Million iPhones
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