Super Bowl XLIV is just around the corner, and one marketing team is hoping to repeat last year’s game day win.
Denny’s is inviting America to visit its restaurants on Tuesday, Feb. 9, from 6 a.m. to 2 p.m. for a free Original Grand Slam Breakfast. The team will announce the offer with a funny television [...]
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Super Bowl Wins
Team Work Has More Rewards Than a Group Effort
Weighing the pros and cons of building an in-house search marketing team versus hiring outside consultants. …
Source:Team Work Has More Rewards Than a Group Effort
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More Efficient Marketing
“In a bad economy, the last thing you want to cut back on is marketing,” says Jeremy Farber, President and Founder, PC Recycler.
Farber’s team added between 20% and 30% to its marketing budget over the last year to avoid losing ground, and in hopes of gaining market share, he says. That created several new processes [...]
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