Welcome to the mobiThinking guide to mobile advertising networks 2002 – with four new profiles of major networks. This is the only place advertisers and publishers can get the real and detailed information required when choosing a network. All data is supplied directly by the networks.
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Source:mobiThinking guide to mobile advertising networks (2010)
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Get ready for a bloody fight over the mobile Web: The Internet is going mobile, and so are some of the Web’s enduring controversies about a digital ad economy. Will mobile ad networks live to see the next stage of the platform they helped create?
Source:OMMA Magazine: The Ad Net Wars Move to the Mobile Front
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Considering the rate at which mobile advertising is growing around the globe, mobiThinking was surprised to find how little information there is about mobile advertising networks and the vital role they play in connecting marketers to mobile Websites. So we decided to do something about it. This guide profiles nine of the most important mobile [...]
Mobile advertising keeps getting passed over by U.S. marketers, but a recent Search Engine Marketing Professional Organization (SEMPO) study might provide reasons to take another look. Mobile networks report click-through rates between 5% and 15% on mobile campaigns, putting the Web’s average of 2% to shame, according to the study.
Source:Online Media Daily: Mobile Search Puts [...]
Without restrictive networks and high fees, mobile marketing will soon reach new highs.
Source:Make Mobile Marketing Compelling
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