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Developing a Social Media Strategy 101, Part 1

Written on August 19, 2009 by in Industry trends

Many businesses want to integrate social media into their marketing mix, but aren’t sure where to start. Using social media correctly helps companies engage audiences in new ways, be more personable, develop new connections, and maintain the ones they have. …
Source:Developing a Social Media Strategy 101, Part 1

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Tags: Audiences, Marketing Mix, Media Marketing, Media Strategy, New Ways, SEO, Social Marketing, Social Media

5 ways to shake the dust from your email program

Written on June 26, 2009 by in Channel marketing

As a marketing channel, email isn’t going away. But your readers might if you don’t constantly look for new ways to engage them.
Source:5 ways to shake the dust from your email program