Tag Archive: Persuasive Copy

FAQ Page = A Sign Warning Drivers of Potholes

Think about it: if those questions really are FREQUENTLY ASKED, why the heck isn’t your regular copy answering your visitors’ questions?
Unanswered questions keep visitors from buying/converting — that’s not theory; it’s a fact!
So why, oh why, would you knowingly allow your persuasive copy to ignore a frequently asked question?  Why…
Source:FAQ Page = A Sign [...]

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