Or at least why the assumptions behind the review are off-base
According to the nifty pie-chart to the right and the related study, because print newspapers reach people who are actively looking for, or “checking,” ads, they are still a solid advertising medium. How these people can conclude one thing from…
Source:Radio and the Internet Put the [...]
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Tag Archive: Pie Chart
Radio and the Internet Put the Smackdown on Newspapers
Consumers’ Mobile Shopping Preferences
Billing Revolution released some results today from a survey it commissioned on consumers’ mobile shopping preferences. Harris Interactive conducted the survey and queried 2,029 US adults, ages 18 and older, from April 29 to May 1 of this year.
Of the adults who receive bills from cell phone and credit card companies, 57% trust card companies [...]
What's in it ?
