If you’re new here, you may want to subscribe to The NMS Blog newsletter. Thanks for visiting!The Mobile Marketing Association Tuesday released revisions to its definition of “mobile marketing.” The new definition is: “Mobile marketing is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant [...]
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Tag Archive: Revisions
Affiliate ‘Flogging’ in Question
While we wait for the Federal Trade Commission to release its final revisions to its testimonials and endorsement guidelines, I’ve been talking to several experts to get a better idea of what the revisions might mean.
Last week, I spoke with Todd Harrison, Partner, Venable LLP, who focuses his practice on federal, state, and international consumer [...]
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